Making The Most of Your Speaking Opportunities

Having an opportunity to speak to a room full of people is great for motivation, great for sharing your brand and great for business. But how do you make sure that amazing speech that you just did is heard beyond the four walls of the room. Certified Fitness Trainer Trudie German - part of the FKB Media Family - recently spoke at Harvard Business School on a panel of successful women entrepreneurs. I mean, how often does that opportunity come around? I recommended that she document it and share this experience with her clients, social media followers and potential speaking bookers. We hired a videographer and editor, and FKB Media Solutions produced the highlight reel of her talk to a room full of aspiring female entrepreneurs. We cut the one hour panel down to three minutes - showcasing Trudie’s wisdom and personality - and added some fun graphics and music to the production. Now it lives on Trudie’s website www.bodyenvy.ca and her Instagram Stories @bodyenvy1 . She also has it to send to potential speaking engagement opportunities so they can see a sample of her ability to engage an audience. Whenever possible, document your speaking opportunities in a professional way - and I don’t mean using a phone to capture a quick snippet. Get it professionally done, it will be worth it and will be a part of your portfolio forever.